We are an NBFC – MFI with a mission to deliver productive and efficient capital in rural India to enable inclusive socioeconomic development. Our microfinance loans are primarily targeted at Self-Help Groups (SHGs) of 10-20 women in rural and semi-urban areas. Since our founding in 2006, we have provided microcredit to more than 11.7 lakh members in over 25,000 villages across six states of India.
Our lending model has its foundation in an innovative SHG peer lending model crafted in 1995, by the former Bank of Madura Chairman and CEO Dr. K M Thiagarajan. Over time, our lending model has evolved to fit the changing needs of our members with the primary goal of making productive capital available to the members at low interest rates and with rapid delivery. Our state-of-the-art technology led processes and data-driven platform are coupled with strong member relationships on the field.